Vanesa Pena has been working in fashion, television, and film for over 15 years. She first began to work with models back in Caracas, Venezuela, for her father’s publishing and advertising company. Vanesa specializes in model scouting, and booking, building model portfolios, and maintaining business relations between advertising companies, and models.

After moving to Canada in 2000, she started following her passion as a makeup artist for fashion, films, and television. After studying Business at Ryerson Technology, she received her education at Sheridan College, in Oakville, Ontario, and worked as a freelance makeup artist and model scout in Toronto. During that time, she was responsible for creating model and talent look books in the makeup department. Her relocation to Vancouver in 2012 marked her first days as a designer coordinator of the Vancouver Fashion Week’s Latin American/Spanish division. In addition to that, she recruits sponsors for the event.

Pena is also the co-­founder of Elite Makeup Art, a makeup company that “caters to fashion, media, corporate, and commercial industry, creating workshops that suit everyone’s needs from models and talent as groups or idividuals.”

Some of her clients include Orange Model Management, Cube Republic of Art, Vancouver International Film Festival, Quaker Trouser Inc., Free the Children, and Video Babylon Productions.

Below is Vanesa Pena’s interview with Metro Living Zine about working with Vancouver Fashion week, and her experience as a makeup artist.


What made you want to work with Vancouver Fashion Week?

Vancouver Fashion Week has been a platform of fashion for National, and International designers. I was attracted to the idea of being a part of it as, having a career in fashion, and a flair for style, I am able to blend my skills, art attitude, and business savviness to deliver the best possible result to Vancouver Fashion Week.

Can you describe your experience with Vancouver Fashion Week?

It has been a very exciting experience to be able to work in Vancouver Fashion Week, a show that embraces multiculturalism, and diversity.

Which example of your work are you must proud of?

I am proud to be able to set a time frame, and achieve goals that deliver fabulous results.

What do you like about working with models?

Models are creative artists, so they come to the table with a vision. They are the most easy, and beautiful clients to work with, having diverse personalities that bring true essences to their work.

What is the hardest thing about your job?

I believe I am lucky to love what I do. When you are able to discover your own path, nothing seems hard.

What is the best thing about your job?

Having the freedom to create, improvise, and be entrepreneurial. I love the variety. Every day is different, and I get to interact with such a varied group of people. It means I am always learning. I enjoy that my job challenges me every day in different ways. I love working beside people with the same enthusiasm, and goals.